Thinking of developing a blockchain game that could be the next Cryptokitties or even take blockchain games mainstream, if only you had some help from a major company in the field?
You’re in luck, because French video games giant Ubisoft is now looking for new blockchain startups it can support.
The Nascent of Blockchain Gaming
Video gaming giant Ubisoft has announced that its Entrepreneurs Lab is now recruiting new startups for its fifth season of the incubator program. Starting in May 2020, the next season of the Ubisoft Entrepreneurs Lab will last until November 2020 and will focus on two main fields: Blockchain and Social Entertainment.
This program is free for the selected ventures, and it will be held both in Paris and Singapore, but startups from anywhere in the world can apply. The selected teams will benefit from a tailor-made mentorship program adapted to their specific needs, and conducted with the experts from Ubisoft on various skills such as tech, UX, art and design, production, marketing, and legal.
“Blockchain technology is entering every single industry, including the Entertainment industry,” explained the Ubisoft Entrepreneurs Lab.
“We can see a nascent ecosystem flourishing in many different directions exploring new possibilities to envision the relationships with the gamers, and between them, virtual assets ownership and exchanges, transaction security, and all what a crypto currency can allow. We have already worked with Blockchain startups now for more than 3 seasons and we want to keep on progressing on that mysterious but promising topic.”
Ubisoft, The Perfect Way to Launch Blockchain Games
Headquartered near Paris with several additional studios around the world, Ubisoft is one of the largest publicly traded game companies in the world in terms of both revenue and market capitalization.
It employs about 16,000 people globally and publishes many popular video game franchises including Assassin’s Creed, Far Cry, Prince of Persia, Watch Dogs and Rayman.
Part of the Strategic Innovation Lab, the Ubisoft Entrepreneurs Lab’s stated mission is to team up with innovative startups to explore technologies or trends that might become critical for the company in the future.
Ubisoft Entrepreneurs Lab and Company’s Growth
The lab works with each startup batch for a six-month season, aiming to create valuable collaborations between each startup and the Ubisoft group as a whole.
Ubisoft Entertainment SA, formerly Ubi Soft Entertainment SA is a French video game company headquartered in Montreuil with several development studios across the world.
As of March 2018, Ubisoft is the fourth largest publicly traded game company in the Americas and Europe in terms of revenue and market capitalisation, after Activision Blizzard, Electronic Arts, and Take-Two Interactive.
In 1996, Ubi Soft listed its initial public offering and raised over US$80 million in funds to help them to expand the company. Within two years, the company established worldwide studios in Annecy (1996), Shanghai (1996), Montreal (1997), and Milan (1998).
One difficulty that the brothers found was the lack of an intellectual property that would have a foothold in the United States market; games like Rayman did well in Europe but not overseas. When widespread growth of the Internet arrived around 1999, the brothers decided to take advantage of this by founding game studios aimed at online free-to-play titles, including GameLoft; this allowed them to licence the rights to Ubi Soft properties to these companies, increasing the share value of Ubi Soft five-fold.