Qatar Airways announced the debut of QVerse, its first metaverse experience, on Tuesday. This virtual reality platform allows interested parties to visually explore and navigate the Hamad International Airport’s Premium Check-in area (HIA).
QVerse, however, is the company’s first step into the metaverse, according to the company’s statement to Cointelegraph. The corporation said it plan to expand its virtual environment efforts and believes that the metaverse will play a role in human relations in the future.
According to the company, the move into the metaverse reflects its passengers’ need for “immersive content that can empower their decision-making before buying a ticket, and are typically eager to discover the aircraft they will travel,” according to the company.
That’s why we believe QVerse will change the way passengers make their shopping choices,” company representatives stated.
The company also highlighted that it plans to add more functionalities, places and interactions to its metaverse platform, and aims to make the experience sociable and accessible through the Oculus Quest VR platform.
It also intends to include the purchase of tickets for physical flights and the choice of seats on real aircraft through the metaverse. The company noted that actions in metaverse gateways like Decentraland and The Sandbox may occur in the future.
In n partnership with the International Air Transport Association, Qatar Airways became the first airline in the Middle East to implement the IATA Blockchain ‘Digital Passport’ last year (IATA). The US Air Force has revealed its foray into the metaverse by filing a trademark registration for the SpaceVerse effort. While the directive does not specify what the SpaceVerse would be used for, it does state that it will be a virtual reality training, testing, and operations environment for the US Defense Department.