A London-based finance app called Diem is threatening to sue the Diem Association, the consortium in charge of what was once known as the Libra token.
Diem Group Ltd not to be confused with the Diem Association is considering suing the consortium over the use of the name. The small fintech company seems to believe that prior usage of the name is enough to withstand the onslaught of legal wrangling Facebook is liable to send their way.
The original Diem app soft-launched this October although it has not released a public product
“We are in the process of considering our legal options, but we find it surprising, given previously alleged trademark infringements and lawsuits surrounding this project, that the Foundation seemingly made the same mistake again,” said Diem Group Limited CEO Geri Cupi in a release.
The Libra Association rebranded as the Diem Association early this month partially in hopes of distancing itself from the negative connotations of the original product.